BRAND STORY
Thique started in December 2025 to challenge how people think about hair care. Hair loss doesn’t happen overnight but most people only act when it’s already visible. We think that’s backwards. Thique was built around one idea start early stay consistent and stay in control. No panic buying no last-minute fixes just products designed to support your hair before things go south.
MADE FOR THE ONES WHO SHOW UP DAILY
Gen Z understands the grind. Results don’t come from hacks they come from habits. Thique is built for people who believe in discipline showing up daily and doing the work even when results aren’t instant. That mindset comes straight from the founder’s journey rebuilding his health dropping from 125 kg to 80 kg and strengthening his hair through consistency not shortcuts. Thique fits into routines not rescue missions.
SCIENCE OVER SHINY PROMISES
We don’t do miracle claims or overnight regrowth stories. Thique is rooted in real dermatology led thinking shaped by decades of experience in the founder’s family and refined through modern formulation. Every ingredient every formula and every decision is made with long term scalp health in mind. Slow progress done right beats fast results that don’t last.
BUILT FROM A PERSONAL FIGHT
Thique didn’t come from a boardroom it came from personal struggle. From early hair thinning to taking control through lifestyle discipline and the right products the founder’s journey shaped the brand’s core belief prevention beats repair every time. Thique is for people who notice the signs early trust the process and play the long game because real growth isn’t rushed.